/* ==========================================================================
   KRD WEBSMITH — design system
   Cream canvas / near-black ink / one cobalt annotation accent.
   0px radius everywhere. 1px hairlines are the structure.
   ========================================================================== */

*,*::before,*::after{box-sizing:border-box}

:root{
  /* canvas */
  --paper:#F4F1EA;
  --paper-2:#EAE5DA;
  --paper-3:#DFD9CB;
  --ink:#111111;
  --muted:#5A574F;
  --blue:#173EAF;
  --white:#FFFFFF;

  /* structure */
  --line:rgba(17,17,17,.14);
  --line-2:rgba(17,17,17,.28);
  --rule:#111111;

  /* metrics */
  --pad:clamp(20px,4.4vw,72px);
  --max:1560px;
  --gutter:20px;

  /* type */
  --sans:"Archivo",system-ui,-apple-system,Arial,sans-serif;
  --serif:"Playfair Display",Georgia,serif;
  --mono:"IBM Plex Mono",ui-monospace,SFMono-Regular,Menlo,monospace;

  --ease:cubic-bezier(.22,.75,.2,1);
}

html{scroll-behavior:smooth;background:var(--paper);-webkit-text-size-adjust:100%}

body{
  margin:0;
  overflow-x:hidden;
  background:var(--paper);
  color:var(--ink);
  font:400 15px/1.75 var(--sans);
  text-rendering:optimizeLegibility;
  -webkit-font-smoothing:antialiased;
}
body.menu-open{overflow:hidden}

a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
button,input,textarea,select{font:inherit;color:inherit}
h1,h2,h3,h4{margin:0;font-weight:800;letter-spacing:-.045em}
p{margin:0}
::selection{background:var(--ink);color:var(--paper)}
:focus-visible{outline:2px solid var(--blue);outline-offset:3px}

.skip-link{
  position:fixed;left:12px;top:12px;z-index:1000;
  padding:12px 16px;
  background:var(--ink);color:var(--paper);
  font:600 11px var(--mono);letter-spacing:.1em;text-transform:uppercase;
  transform:translateY(-200%);
}
.skip-link:focus{transform:none}

.sr-only{
  position:absolute;width:1px;height:1px;padding:0;margin:-1px;
  overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0;
}

/* ==========================================================================
   1. TYPE VOICES
   ========================================================================== */

/* voice 1 — bold sans, huge statements */
.display{
  font:800 clamp(42px,6.2vw,96px)/.9 var(--sans);
  letter-spacing:-.05em;
  text-transform:uppercase;
}
.display-sm{
  font:800 clamp(34px,4.4vw,68px)/.92 var(--sans);
  letter-spacing:-.045em;
  text-transform:uppercase;
}
.display-xs{
  font:800 clamp(28px,3.4vw,48px)/.95 var(--sans);
  letter-spacing:-.04em;
  text-transform:uppercase;
}

/* voice 2 — high-contrast serif italic, the expressive moment */
.display em,.display-sm em,.display-xs em,.serif{
  display:block;
  font:600 italic 1em/.95 var(--serif);
  letter-spacing:-.03em;
  text-transform:none;
  color:var(--blue);
}
.display em{font-size:.92em}
.serif-inline{
  font:600 italic 1em var(--serif);
  letter-spacing:-.02em;
  text-transform:none;
  color:var(--blue);
  display:inline;
}
.serif-head{
  font:600 clamp(24px,2.4vw,36px)/1.12 var(--serif);
  letter-spacing:-.02em;
  text-transform:none;
}

/* voice 3 — mono technical */
.label,.meta,.num{
  font:600 10px/1.4 var(--mono);
  text-transform:uppercase;
  letter-spacing:.14em;
}
.label{
  display:inline-flex;align-items:center;gap:9px;
  color:var(--blue);
}
.label::before{
  content:"";
  width:7px;height:7px;
  background:currentColor;
  flex:none;
}
.label.no-mark::before{display:none}
.meta{color:var(--muted)}
.num{color:var(--blue)}

.body-copy{color:var(--muted);font-size:15px;line-height:1.78}
.body-copy.lead{font-size:17px;line-height:1.7;color:var(--ink)}
.body-copy + .body-copy{margin-top:16px}
.measure{max-width:52ch}

/* ==========================================================================
   2. SHELL + STRUCTURE
   ========================================================================== */

.shell{
  width:min(100%,var(--max));
  margin-inline:auto;
  padding-inline:var(--pad);
}

.rule{height:1px;background:var(--rule);border:0;margin:0}
.rule-soft{height:1px;background:var(--line);border:0;margin:0}

/* measurement ticks — subtle workfile device */
.ticks{
  height:7px;
  background-image:repeating-linear-gradient(to right,var(--line-2) 0 1px,transparent 1px 11px);
}
.ticks-lg{
  height:11px;
  background-image:repeating-linear-gradient(to right,var(--line-2) 0 1px,transparent 1px 22px);
}

/* crosshair mark */
.crosshair{position:relative;width:11px;height:11px;flex:none;color:var(--blue)}
.crosshair::before,.crosshair::after{
  content:"";position:absolute;background:currentColor;
}
.crosshair::before{left:0;right:0;top:5px;height:1px}
.crosshair::after{top:0;bottom:0;left:5px;width:1px}

/* metadata pair list — PROJECT / 001 */
.metalist{
  display:grid;
  border-top:1px solid var(--rule);
}
.metalist div{
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  gap:18px;
  padding:11px 0;
  border-bottom:1px solid var(--line);
}
.metalist dt,.metalist span:first-child{
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.13em;
  color:var(--blue);
}
.metalist dd,.metalist span:last-child{
  margin:0;
  font:500 11px var(--mono);text-transform:uppercase;letter-spacing:.07em;
  text-align:right;
}

/* annotation block — OBJECTIVE / ... */
.annotation{
  padding-left:16px;
  border-left:1px solid var(--blue);
}
.annotation span{
  display:block;
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;
  color:var(--blue);
  margin-bottom:7px;
}
.annotation strong{
  font:500 12px/1.5 var(--mono);text-transform:uppercase;letter-spacing:.06em;
}

/* ==========================================================================
   3. HEADER + NAV
   ========================================================================== */

.site-header{
  position:fixed;inset:0 0 auto;z-index:300;
  height:80px;
  padding-inline:var(--pad);
  display:grid;
  grid-template-columns:1fr auto 1fr;
  align-items:center;
  background:var(--paper);
  border-bottom:1px solid transparent;
  transition:height .3s var(--ease),border-color .3s ease;
}
.site-header.scrolled{height:64px;border-bottom-color:var(--rule)}

.brand{display:flex;align-items:center;gap:13px;width:max-content}
.brand-mark{
  width:34px;height:34px;flex:none;
  display:grid;place-items:center;
  background:var(--ink);color:var(--paper);
  font:700 9px var(--mono);letter-spacing:.06em;
}
.brand-copy{display:flex;flex-direction:column;line-height:1}
.brand-copy strong{font:800 14px var(--sans);letter-spacing:-.01em;text-transform:uppercase}
.brand-copy small{
  margin-top:5px;color:var(--muted);
  font:500 9px var(--mono);letter-spacing:.15em;text-transform:uppercase;
}

.desktop-nav{
  display:flex;gap:32px;align-items:center;
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;
}
.desktop-nav a{position:relative;padding:10px 0;display:flex;align-items:center;gap:8px}
.desktop-nav a::before{
  content:"";width:6px;height:6px;background:var(--blue);
  opacity:0;transform:scale(.4);
  transition:opacity .25s ease,transform .25s var(--ease);
}
.desktop-nav a::after{
  content:"";position:absolute;left:0;right:0;bottom:3px;height:1px;
  background:var(--ink);
  transform:scaleX(0);transform-origin:right;
  transition:transform .3s var(--ease);
}
.desktop-nav a:hover::after{transform:scaleX(1);transform-origin:left}
.desktop-nav a.active::before,.desktop-nav a:hover::before{opacity:1;transform:none}
.desktop-nav a.active{color:var(--ink)}

.header-action{justify-self:end;display:flex;align-items:center;gap:10px}
.header-cta{
  min-height:44px;padding:0 18px;
  display:inline-flex;align-items:center;gap:20px;
  background:var(--ink);color:var(--paper);
  border:1px solid var(--ink);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
  transition:background .25s ease,border-color .25s ease;
}
.header-cta:hover{background:var(--blue);border-color:var(--blue)}

.menu-toggle{
  display:none;
  width:44px;height:44px;
  border:1px solid var(--ink);background:transparent;cursor:pointer;
}
.menu-toggle i{
  display:block;width:18px;height:1px;margin:5px auto;
  background:var(--ink);
  transition:transform .3s var(--ease);
}
.menu-toggle.active i:first-child{transform:translateY(3px) rotate(45deg)}
.menu-toggle.active i:last-child{transform:translateY(-3px) rotate(-45deg)}

.mobile-menu{
  position:fixed;inset:80px 0 0;z-index:280;
  padding:28px var(--pad) 40px;
  background:var(--paper);
  overflow-y:auto;
  transform:translateY(-102%);
  visibility:hidden;
  transition:transform .5s var(--ease),visibility .5s;
}
.mobile-menu.open{transform:none;visibility:visible}
.mobile-menu nav{display:grid;border-top:1px solid var(--rule)}
.mobile-menu nav a{
  display:flex;align-items:center;justify-content:space-between;gap:16px;
  min-height:64px;padding:14px 0;
  border-bottom:1px solid var(--line);
  font:800 clamp(30px,9vw,52px)/1 var(--sans);
  letter-spacing:-.045em;text-transform:uppercase;
}
.mobile-menu nav a small{
  font:600 10px var(--mono);color:var(--blue);letter-spacing:.14em;
}
.mobile-menu-foot{
  margin-top:28px;
  display:grid;gap:6px;
}
.mobile-menu-foot span{font:500 10px var(--mono);color:var(--muted);letter-spacing:.13em;text-transform:uppercase}

/* ==========================================================================
   4. BUTTONS
   ========================================================================== */

.button{
  min-height:52px;padding:0 20px;
  display:inline-flex;align-items:center;justify-content:space-between;gap:26px;
  border:1px solid var(--ink);background:transparent;color:var(--ink);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
  cursor:pointer;
  transition:background .25s ease,color .25s ease,border-color .25s ease,transform .25s var(--ease);
}
.button:hover{background:var(--ink);color:var(--paper);transform:translateY(-2px)}
.button.dark{background:var(--ink);color:var(--paper)}
.button.dark:hover{background:var(--blue);border-color:var(--blue)}
.button.blue{background:var(--blue);border-color:var(--blue);color:var(--white)}
.button.blue:hover{background:var(--ink);border-color:var(--ink)}
.button-row{display:flex;flex-wrap:wrap;gap:10px}

.textlink{
  display:inline-flex;align-items:center;gap:10px;
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
  color:var(--blue);
  border-bottom:1px solid currentColor;
  padding-bottom:3px;
  transition:color .25s ease,gap .25s var(--ease);
}
.textlink:hover{color:var(--ink);gap:16px}

/* ==========================================================================
   5. BROWSER + DEVICE FRAMES  (the signature workfile device)
   ========================================================================== */

.browser{
  border:1px solid var(--rule);
  background:var(--paper-2);
  position:relative;
}
.browser-bar{
  display:flex;align-items:center;gap:12px;
  height:34px;padding:0 12px;
  border-bottom:1px solid var(--rule);
  background:var(--paper);
  font:500 10px var(--mono);letter-spacing:.08em;
}
.browser-dots{display:flex;gap:5px;flex:none}
.browser-dots i{width:7px;height:7px;border:1px solid var(--line-2);display:block}
.browser-dots i:first-child{background:var(--blue);border-color:var(--blue)}
.browser-url{
  flex:1;min-width:0;
  color:var(--muted);
  text-transform:lowercase;letter-spacing:.04em;
  overflow:hidden;text-overflow:ellipsis;white-space:nowrap;
}
.browser-dim{flex:none;color:var(--blue);text-transform:uppercase;letter-spacing:.1em}
.browser-shot{display:block;width:100%;height:auto;background:var(--paper-3)}

/* scrolling preview — the screenshot creeps up on hover */
.browser.scrolls{overflow:hidden}
.browser.scrolls .browser-viewport{
  height:var(--vh,440px);
  overflow:hidden;
  position:relative;
}
.browser.scrolls .browser-shot{
  position:absolute;top:0;left:0;
  transition:transform 5.5s linear;
}
.browser.scrolls:hover .browser-shot,
.browser.scrolls:focus-within .browser-shot{
  transform:translateY(calc(-100% + var(--vh,440px)));
}

/* phone */
.device{
  border:1px solid var(--rule);
  background:var(--paper-2);
  width:100%;
}
.device-bar{
  height:24px;
  border-bottom:1px solid var(--rule);
  background:var(--paper);
  display:flex;align-items:center;justify-content:center;
}
.device-bar span{width:38px;height:4px;background:var(--line-2);display:block}
.device-shot{display:block;width:100%;height:auto;background:var(--paper-3)}
.device.crops{overflow:hidden}
.device.crops .device-viewport{height:var(--vh,520px);overflow:hidden}
.device.crops .device-shot{object-fit:cover;object-position:top center;height:100%}

/* a plain framed image */
.frame{
  position:relative;
  border:1px solid var(--rule);
  overflow:hidden;
  background:var(--paper-3);
}
.frame img{width:100%;height:100%;object-fit:cover;display:block;
  transition:transform .9s var(--ease),filter .5s ease;filter:saturate(.78)}
.frame:hover img{transform:scale(1.02);filter:saturate(.92)}
.frame-tag{
  position:absolute;left:0;bottom:0;
  padding:10px 13px;
  background:var(--paper);
  border-top:1px solid var(--rule);border-right:1px solid var(--rule);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
}
.frame-tag.corner-tr{left:auto;right:0;bottom:auto;top:0;
  border-top:0;border-right:0;border-bottom:1px solid var(--rule);border-left:1px solid var(--rule)}

/* caption under any visual */
.shot-caption{
  display:flex;flex-wrap:wrap;justify-content:space-between;gap:12px;
  margin-top:11px;
  font:500 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
  color:var(--muted);
}
.shot-caption b{color:var(--blue);font-weight:600}

/* ==========================================================================
   6. PAGE HEADS + SECTIONS
   ========================================================================== */

.breadcrumbs{
  padding-top:112px;padding-bottom:20px;
  display:flex;flex-wrap:wrap;align-items:center;gap:9px;
  color:var(--muted);
  font:500 10px var(--mono);text-transform:uppercase;letter-spacing:.13em;
}
.breadcrumbs a:hover{color:var(--blue)}
.breadcrumbs [aria-current]{color:var(--ink)}

.page-hero{padding-block:44px 76px;border-bottom:1px solid var(--rule)}
.page-hero-grid{
  display:grid;grid-template-columns:1.55fr .85fr;gap:clamp(32px,5vw,80px);
  align-items:end;
}
.page-hero h1{margin:14px 0 0}
.page-hero-aside{max-width:460px;justify-self:end}
.page-actions{margin-top:26px}

.section{padding-block:clamp(80px,9vw,140px)}
.section.tight{padding-block:clamp(56px,6vw,90px)}
.section-head{
  display:grid;grid-template-columns:1.35fr .65fr;gap:clamp(32px,5vw,70px);
  align-items:end;
  margin-bottom:clamp(40px,5vw,68px);
}
.section-head h2{margin:14px 0 0}
.section-note{max-width:440px;justify-self:end}

/* section index number, sits in the left margin */
.section-index{
  display:flex;align-items:center;gap:14px;
  margin-bottom:22px;
  padding-bottom:14px;
  border-bottom:1px solid var(--line);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;
  color:var(--muted);
}
.section-index b{color:var(--blue);font-weight:600}
.section-index .spacer{flex:1;height:1px;background:var(--line)}

/* ==========================================================================
   7. HOME — HERO
   ========================================================================== */

.hero{
  padding-top:80px;
  border-bottom:1px solid var(--rule);
}
.hero-grid{
  display:grid;
  grid-template-columns:repeat(12,minmax(0,1fr));
  gap:var(--gutter);
  padding-top:clamp(48px,6.5vw,104px);
  padding-bottom:clamp(36px,4vw,56px);
  align-items:start;
}
.hero-head{grid-column:1/9}
.hero-head h1{margin:26px 0 0}
.hero-side{
  grid-column:10/13;
  display:grid;gap:26px;
  padding-top:12px;
}
.hero-body{
  grid-column:1/7;
  padding-top:clamp(24px,3vw,40px);
  border-top:1px solid var(--rule);
  margin-top:clamp(24px,3vw,40px);
}
.hero-body .button-row{margin-top:26px}
.hero-note{
  grid-column:8/13;
  align-self:end;
  padding-top:clamp(24px,3vw,40px);
  border-top:1px solid var(--line);
  margin-top:clamp(24px,3vw,40px);
  display:grid;grid-template-columns:auto 1fr;gap:16px;
}
.hero-note strong{
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.13em;
  color:var(--blue);white-space:nowrap;
}
.hero-note span{color:var(--muted);font-size:13px;line-height:1.7}

/* the hero visual bleeds wider than the text grid */
.hero-visual{
  padding-bottom:clamp(40px,5vw,72px);
  display:grid;
  grid-template-columns:1.62fr .38fr;
  gap:var(--gutter);
  align-items:end;
}
.hero-visual .browser{margin-bottom:0}

.hero-strip{
  display:grid;grid-template-columns:repeat(4,1fr);
  border-top:1px solid var(--rule);
}
.hero-strip div{
  min-height:82px;padding:15px 18px;
  display:flex;flex-direction:column;justify-content:space-between;gap:12px;
  border-right:1px solid var(--line);
}
.hero-strip div:last-child{border-right:0}
.hero-strip span{font:600 10px var(--mono);color:var(--blue);letter-spacing:.13em}
.hero-strip strong{
  font:600 11px var(--mono);text-transform:uppercase;letter-spacing:.09em;font-weight:600;
}

/* ==========================================================================
   8. TRUST — four ideas, four different treatments
   ========================================================================== */

.trust{display:grid;gap:0;border-top:1px solid var(--rule)}
.trust-item{
  padding-block:clamp(44px,5vw,76px);
  border-bottom:1px solid var(--line);
  display:grid;
  gap:clamp(28px,4vw,60px);
  align-items:center;
}
.trust-head{display:grid;gap:18px;align-content:start}
.trust-head h3{margin:0}

/* 01 — huge screenshot right */
.trust-item.t1{grid-template-columns:.82fr 1.18fr}
/* 02 — responsive pair right */
.trust-item.t2{grid-template-columns:1.18fr .82fr}
.responsive-pair{
  display:grid;grid-template-columns:1fr .46fr;gap:14px;align-items:end;
}
/* 03 — typographic only, centred column */
.trust-item.t3{grid-template-columns:1fr;text-align:left}
.trust-item.t3 .trust-head{max-width:none}
.clarity-demo{
  display:grid;grid-template-columns:1fr 1fr;gap:0;
  border:1px solid var(--rule);
  margin-top:8px;
}
.clarity-demo > div{padding:clamp(22px,3vw,34px)}
.clarity-demo > div:first-child{border-right:1px solid var(--line)}
.clarity-demo span{
  display:block;margin-bottom:16px;
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;
}
.clarity-demo .vague span{color:var(--muted)}
.clarity-demo .clear span{color:var(--blue)}
.clarity-demo p{font-size:20px;line-height:1.35;letter-spacing:-.02em}
.clarity-demo .vague p{color:var(--paper-3);color:#A9A29A}
.clarity-demo .clear p{color:var(--ink);font-weight:500}
/* 04 — CTA hierarchy demo */
.trust-item.t4{grid-template-columns:.82fr 1.18fr}
.cta-demo{border:1px solid var(--rule);padding:clamp(24px,3vw,38px);background:var(--paper-2)}
.cta-demo-row{
  display:flex;flex-wrap:wrap;align-items:center;gap:14px;
  padding-bottom:22px;margin-bottom:22px;border-bottom:1px solid var(--line);
}
.cta-demo-row:last-child{padding-bottom:0;margin-bottom:0;border-bottom:0}
.cta-demo-row small{
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.13em;
  color:var(--blue);width:74px;flex:none;
}
.cta-ghost{
  min-height:44px;padding:0 16px;display:inline-flex;align-items:center;gap:18px;
  border:1px solid var(--line-2);color:var(--muted);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.11em;
}
.cta-solid{
  min-height:44px;padding:0 16px;display:inline-flex;align-items:center;gap:18px;
  background:var(--ink);color:var(--paper);border:1px solid var(--ink);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.11em;
}
.cta-text{font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.11em;
  color:var(--blue);border-bottom:1px solid currentColor;padding-bottom:2px}

/* ==========================================================================
   9. WORK ARCHIVE — alternating compositions
   ========================================================================== */

.archive{display:grid;border-top:1px solid var(--rule)}
.archive-item{
  padding-block:clamp(48px,6vw,96px);
  border-bottom:1px solid var(--rule);
  display:grid;
  gap:clamp(28px,4vw,56px);
}
.archive-meta{display:grid;gap:22px;align-content:start}
.archive-meta h3{
  font:800 clamp(34px,4.4vw,72px)/.9 var(--sans);
  letter-spacing:-.05em;text-transform:uppercase;
}
.archive-visual{min-width:0}

/* composition A — text left, wide desktop shot right */
.archive-item.comp-a{grid-template-columns:.76fr 1.24fr;align-items:center}
/* composition B — visual left (mobile-led pair), text right */
.archive-item.comp-b{grid-template-columns:1.24fr .76fr;align-items:center}
.archive-item.comp-b .archive-meta{order:2}
.archive-item.comp-b .archive-visual{order:1}
.mobile-led{display:grid;grid-template-columns:.5fr 1fr;gap:16px;align-items:end}
/* composition C — stacked, full width visual under a huge title */
.archive-item.comp-c{grid-template-columns:1fr}
.archive-item.comp-c .archive-meta{
  display:grid;grid-template-columns:1.2fr .8fr;gap:clamp(24px,4vw,60px);align-items:end;
}
.stacked-shots{display:grid;grid-template-columns:1fr 1fr;gap:16px;align-items:start}

.archive-tags{
  display:flex;flex-wrap:wrap;gap:8px;
}
.archive-tags span{
  padding:7px 11px;
  border:1px solid var(--line-2);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.11em;
  color:var(--muted);
}

/* ==========================================================================
   10. SERVICES — massive editorial rows
   ========================================================================== */

.offer{border-top:1px solid var(--rule)}
.offer-row{
  display:grid;
  grid-template-columns:74px 1fr .9fr auto;
  gap:clamp(20px,3vw,44px);
  align-items:start;
  padding-block:clamp(34px,4.4vw,64px);
  border-bottom:1px solid var(--line);
  transition:background .3s ease,padding-inline .3s var(--ease);
}
.offer-row:hover,.offer-row:focus-visible{background:var(--paper-2);padding-inline:18px}
.offer-row .num{padding-top:6px}
.offer-body h3{
  font:800 clamp(28px,3.4vw,52px)/.95 var(--sans);
  letter-spacing:-.045em;text-transform:uppercase;
  margin-bottom:14px;
}
.offer-body p{color:var(--muted);font-size:14px;line-height:1.75;max-width:46ch}
.offer-includes{
  margin-top:18px;display:flex;flex-wrap:wrap;gap:7px;
}
.offer-includes span{
  font:500 10px var(--mono);text-transform:uppercase;letter-spacing:.1em;
  color:var(--muted);padding:5px 9px;border:1px solid var(--line);
}
/* the reveal — a real screenshot crop appears on hover */
.offer-peek{
  align-self:center;
  opacity:0;
  transform:translateY(10px);
  transition:opacity .4s ease,transform .5s var(--ease);
}
.offer-row:hover .offer-peek,.offer-row:focus-within .offer-peek{opacity:1;transform:none}
.offer-price{
  align-self:center;
  text-align:right;
  font:600 11px var(--mono);text-transform:uppercase;letter-spacing:.1em;
  white-space:nowrap;
}
.offer-price b{display:block;font-size:15px;letter-spacing:.02em;margin-bottom:6px}
.offer-price small{display:block;color:var(--blue);margin-top:8px}

/* ==========================================================================
   11. PROCESS — working documentation
   ========================================================================== */

.doc{border-top:1px solid var(--rule)}
.doc-step{
  display:grid;
  grid-template-columns:74px .62fr 1fr;
  gap:clamp(20px,3vw,44px);
  padding-block:clamp(30px,3.6vw,54px);
  border-bottom:1px solid var(--line);
  align-items:start;
}
.doc-step h3{
  font:800 clamp(22px,2.5vw,38px)/1 var(--sans);
  letter-spacing:-.04em;text-transform:uppercase;
}
.doc-terms{display:grid;gap:9px;margin-top:16px}
.doc-terms span{
  font:500 11px var(--mono);text-transform:uppercase;letter-spacing:.12em;
  color:var(--muted);
  padding-bottom:9px;border-bottom:1px solid var(--line);
}
.doc-body p{color:var(--muted);font-size:14px;line-height:1.78;max-width:50ch}
.doc-body .meta{display:block;margin-top:16px}

/* ==========================================================================
   12. CASE STUDY — 01..06
   ========================================================================== */

.case-chapter{
  display:grid;
  grid-template-columns:.78fr 1.22fr;
  gap:clamp(28px,4vw,64px);
  padding-block:clamp(44px,5.5vw,86px);
  border-bottom:1px solid var(--line);
  align-items:start;
}
.case-chapter:nth-child(even){grid-template-columns:1.22fr .78fr}
.case-chapter:nth-child(even) .case-text{order:2}
.case-chapter:nth-child(even) .case-visual{order:1}
.case-chapter.full{grid-template-columns:1fr}
.case-text{display:grid;gap:16px;align-content:start;position:sticky;top:104px}
.case-text h2{
  font:800 clamp(26px,2.8vw,42px)/1 var(--sans);
  letter-spacing:-.04em;text-transform:uppercase;
}
.case-text p{color:var(--muted);font-size:15px;line-height:1.78}
.case-visual{min-width:0;display:grid;gap:16px}

/* before / after */
.beforeafter{display:grid;gap:20px;border:1px solid var(--rule);padding:clamp(18px,2.4vw,30px);background:var(--paper-2)}
.beforeafter-row{display:grid;gap:12px}
.beforeafter-row > span{
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;color:var(--muted);
}
.beforeafter-row.after > span{color:var(--blue)}
.beforeafter-arrow{
  display:flex;align-items:center;gap:14px;
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.14em;color:var(--blue);
}
.beforeafter-arrow .spacer{flex:1;height:1px;background:var(--line-2)}

/* ==========================================================================
   13. NEXT STEP + FOOTER
   ========================================================================== */

.next-step{
  margin-bottom:clamp(56px,7vw,96px);
  padding-block:26px;
  border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);
  display:grid;grid-template-columns:1fr auto;gap:24px;align-items:center;
}
.next-step h3{margin-top:8px;font:600 clamp(22px,2.4vw,32px)/1.15 var(--serif);
  letter-spacing:-.02em;text-transform:none;font-weight:600}

.site-footer{border-top:1px solid var(--rule);margin-top:0}
.footer-main{
  padding-block:clamp(56px,6vw,88px);
  display:grid;grid-template-columns:1.4fr .6fr .6fr;gap:clamp(32px,4vw,56px);
}
.footer-brand h2{
  margin:16px 0 0;
  font:800 clamp(46px,7vw,110px)/.84 var(--sans);
  letter-spacing:-.055em;text-transform:uppercase;
}
.footer-brand p{
  margin-top:20px;
  font:500 11px var(--mono);text-transform:uppercase;letter-spacing:.13em;
  color:var(--muted);line-height:1.9;
}
.footer-col span{
  display:block;margin-bottom:16px;
  color:var(--blue);
  font:600 10px var(--mono);text-transform:uppercase;letter-spacing:.15em;
}
.footer-col a{
  display:block;padding:8px 0;
  font:600 11px var(--mono);text-transform:uppercase;letter-spacing:.1em;
  transition:color .25s ease,padding-left .25s var(--ease);
}
.footer-col a:hover{color:var(--blue);padding-left:8px}
.footer-tech{
  border-top:1px solid var(--line);
  padding-block:22px;
  display:grid;grid-template-columns:repeat(3,1fr);gap:20px;
}
.footer-tech div span{display:block;color:var(--blue);font:600 10px var(--mono);letter-spacing:.14em;text-transform:uppercase}
.footer-tech div strong{display:block;margin-top:7px;font:500 11px var(--mono);letter-spacing:.08em;text-transform:uppercase}
.footer-bottom{
  border-top:1px solid var(--rule);
  padding:18px var(--pad);
  display:flex;flex-wrap:wrap;justify-content:space-between;gap:10px;
  color:var(--muted);
  font:500 10px var(--mono);text-transform:uppercase;letter-spacing:.12em;
}

/* ==========================================================================
   14. MOTION
   ========================================================================== */

.reveal{
  opacity:0;transform:translateY(18px);
  transition:opacity .7s ease,transform .8s var(--ease);
}
.reveal.visible{opacity:1;transform:none}
.reveal[data-delay="1"]{transition-delay:.08s}
.reveal[data-delay="2"]{transition-delay:.16s}
.reveal[data-delay="3"]{transition-delay:.24s}

/* hairlines draw into position */
.draw{transform:scaleX(0);transform-origin:left;transition:transform .9s var(--ease)}
.draw.visible{transform:scaleX(1)}

/* mask reveal for visuals */
.mask{clip-path:inset(0 0 100% 0);transition:clip-path 1s var(--ease)}
.mask.visible{clip-path:inset(0 0 0 0)}

/* ==========================================================================
   15. RESPONSIVE
   ========================================================================== */

@media(max-width:1100px){
  .hero-head{grid-column:1/13}
  .hero-side{grid-column:1/13;padding-top:0;
    grid-template-columns:1fr 1fr;gap:24px;align-items:start}
  .hero-body{grid-column:1/13}
  .hero-note{grid-column:1/13}
  .hero-visual{grid-template-columns:minmax(0,1fr);align-items:stretch}
  .page-hero-grid,.section-head{grid-template-columns:minmax(0,1fr)}
  .page-hero-aside,.section-note{justify-self:start;max-width:60ch}
  .trust-item.t1,.trust-item.t2,.trust-item.t4{grid-template-columns:minmax(0,1fr)}
  .trust-item.t2 .archive-visual,.responsive-pair{max-width:640px}
  .archive-item.comp-a,.archive-item.comp-b{grid-template-columns:minmax(0,1fr)}
  .archive-item.comp-b .archive-meta{order:1}
  .archive-item.comp-b .archive-visual{order:2}
  .archive-item.comp-c .archive-meta{grid-template-columns:minmax(0,1fr)}
  .offer-row{grid-template-columns:56px 1fr auto}
  .offer-peek{display:none}
  .doc-step{grid-template-columns:56px 1fr}
  .doc-step .doc-body{grid-column:2}
  .case-chapter,.case-chapter:nth-child(even){grid-template-columns:minmax(0,1fr)}
  .case-chapter:nth-child(even) .case-text{order:1}
  .case-chapter:nth-child(even) .case-visual{order:2}
  .case-text{position:static}
  .footer-main{grid-template-columns:1fr 1fr}
  .footer-brand{grid-column:1/-1}
}

@media(max-width:1000px){
  .site-header{grid-template-columns:1fr auto}
  .desktop-nav,.header-cta{display:none}
  .menu-toggle{display:block}
}

@media(max-width:760px){
  :root{--pad:20px;--gutter:14px}
  .site-header{height:66px}
  .site-header.scrolled{height:60px}
  .mobile-menu{inset:66px 0 0}
  .hero{padding-top:66px}
  .brand-copy small{display:none}
  .breadcrumbs{padding-top:92px}

  .display{font-size:clamp(40px,12.4vw,66px);letter-spacing:-.045em}
  /* Authored desktop line breaks become soft on narrow screens so the browser
     can distribute even lines instead of leaving one-word orphans. */
  .brk{display:none}
  .display,.display-sm,.display-xs{text-wrap:balance}
  .display-sm{font-size:clamp(32px,10vw,52px)}
  .display-xs{font-size:clamp(24px,7vw,34px)}
  .body-copy.lead{font-size:16px}

  .hero-side{grid-template-columns:minmax(0,1fr)}
  .hero-note{grid-template-columns:minmax(0,1fr);gap:10px}
  .hero-strip{grid-template-columns:1fr 1fr}
  .hero-strip div{border-bottom:1px solid var(--line);padding-inline:0}
  .hero-strip div:nth-child(2){border-right:0}
  .hero-strip div:nth-child(n+3){border-bottom:0}

  .clarity-demo{grid-template-columns:minmax(0,1fr)}
  .clarity-demo > div:first-child{border-right:0;border-bottom:1px solid var(--line)}
  .clarity-demo p{font-size:17px}
  .responsive-pair,.mobile-led{grid-template-columns:minmax(0,1fr);gap:20px}
  .mobile-led .device{max-width:260px}
  .stacked-shots{grid-template-columns:minmax(0,1fr)}

  .archive-meta h3{font-size:clamp(30px,10vw,46px)}
  .offer-row{grid-template-columns:minmax(0,1fr);gap:16px;padding-block:34px}
  .offer-row:hover,.offer-row:focus-visible{padding-inline:0}
  .offer-row .num{padding-top:0}
  .offer-price{text-align:left}
  .offer-body p{max-width:none}
  .doc-step{grid-template-columns:minmax(0,1fr);gap:12px}
  .doc-step .doc-body{grid-column:auto}
  .doc-body p{max-width:none}

  .cta-demo-row{gap:10px}
  .cta-demo-row small{width:100%}

  .next-step{grid-template-columns:minmax(0,1fr)}
  .footer-main,.footer-tech{grid-template-columns:minmax(0,1fr)}
  .footer-brand{grid-column:auto}
  .footer-tech div{padding-bottom:14px;border-bottom:1px solid var(--line)}
  .footer-tech div:last-child{border-bottom:0;padding-bottom:0}
  .footer-bottom{flex-direction:column}
}

@media(max-width:520px){
  /* narrow-width safety: framed screenshots and captions must shrink, never push the page */
  .browser,.device,.shot-caption,.archive-visual,.stacked-shots > *{min-width:0}
  .shot-caption{white-space:normal;overflow-wrap:anywhere}
  .browser-dim{display:none}
}

@media(max-width:400px){
  .display{font-size:clamp(34px,11.5vw,44px)}
  .mobile-menu nav a{font-size:clamp(26px,8.4vw,38px)}
}

@media(prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{
    animation-duration:.001ms!important;
    animation-iteration-count:1!important;
    transition-duration:.001ms!important;
  }
  .reveal{opacity:1;transform:none}
  .draw{transform:scaleX(1)}
  .mask{clip-path:none}
  .browser.scrolls:hover .browser-shot{transform:none}
}

@media print{
  .site-header,.mobile-menu,.skip-link{display:none}
}